Creston BC Real Estate

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Five years ago all a real estate agent needed was a personal real estate web site.  This is not true today!

The Internet has made the task of searching for a home easy and convenient and the people with homes to list have caught on fast.  I would think that all the professional for sale by owner web sites and lawn signs are somewhat disconcerting to a professional real estate agent. 

What's to be done?

To be the key real estate listing agent in your area you need to offer more than your competition.    You need to "wow" them. 

When I was in the business (1987+) I very seldom was able to list a property for more than three months.  If the listing was upper end pricing, three months was usually to short a time and my listing would go to another agent.  In today's market place listing a good property for only three months and losing it to another agent is a waste of your time. 

If you want to list good properties for six months or more you need better "tools" then what your colleagues have available!  

We have the tools you need and the price is right!  The following is only a small example of what we will do for you.

1. Multiple web site templates:

• Each of your good listings needs to be displayed on it's own web site.  We have found that showing your prospective clients how you will advertize their listing online to be very effective.  The internet, used effectively is like hosting an "open house" at a well located property.

2. Advertize on multiple web sites:

• If you only advertised on one bus bench (if you can find one open) how effective would you be?  Your listings need to be found in many places on the web to be effective.

3.  Your listings need to be seen often! A site with no traffic is worthless!

• We are experts at getting and keeping traffic (potential buyers) looking at your good listings.

Keep Sharp - Keep Fresh - Keep Current...... 

The fact is:

• People who are using the Internet to search online for real estate have the right idea.  The internet is a fantastic information gathering tool.

• Online For Sale By Agent listings should provide enough details and pictures to help the buyer make an informed decision on whether to contact you and set up a time to see your listing. The Internet saves the time of both home buyers and you.

• Most people are not buyers..... they are "looking".  They could be looking at your listings. 

• As a professional realtor, you probably already have a personal web site.  Good for you; however, it's nowhere near as a site that's actually found on the  first page of popular search engines using the most common real estate searched phrases. 

Statistics you shouldn't ignore.....

2009...More and more people are searching for real estate on the internet before they buy a home!

2006 statistics prove that the majority of people looking for $150,000 and up real estate for sale look first to the internet.  In 2006 a Home Buyer & Seller Survey Showed Rising Use of Internet - Technology is transforming how North Americans buy and sell homes in unexpected ways, including how they work with real estate agents and brokers, according to one of the largest surveys of real estate consumers ever conducted. The study was released by the National Association of Realtors®.

Use of the Internet to search for a home has risen dramatically over time, increasing from only 2 percent of buyers in 1995 to 77 percent in 2005; it was 74 percent in 2004. The next largest source of information for buyers is a yard sign, mentioned by 71 percent of buyers.

When asked where they first learned about the home purchased, 24 percent of buyers identified the Internet, up strongly from 15 percent in 2004 and only 2 percent in 1997. Although most buyers use an agent to complete the transaction, they first narrow their possibilities by an Internet search. Read more here...

Buyers look online first....

These numbers are escalating every year. Some say over 80% of home buyers will start their house search on the Internet.

The National Association of Realtors' Profile of Home Buyers and Sellers for 2007 reveals some important secrets realtors can't afford to ignore. Here's the inside scoop.

The Internet: more important than signs and agents?

One of the most surprising statistics from the NAR report was the steep decline in the number of buyers who located their property with a realtor vs. on the Internet. In 1997, only 2 percent of the buyers found their property online, while 50 percent found their property through a real estate agent. In 2007, 29 percent of the buyers found their property online vs. 34 percent with a real estate agent. Buyers also found the Web to be more useful than working with agents. Seventy-eight percent reported that the Web was "very useful" vs. 70 percent who reported agents were very useful. In comparison, yard signs came in at 29 percent and open house at 24 percent.

For most young people, the Internet is a part of daily life....

Studies show the first generation born and raised in the era of the Internet (known as “Net Gen”) are the up-and-coming home buyers. Net Gen members were born between 1977 and 1996. To reach and serve these Net Gen home buyers, realtors must be on the cutting edge of technology and stay on top of Internet developments.

This generation’s reliance on the Web can already be seen as Internet resources become more important in the home search process – four out of five recent home buyers used the Internet last year to search for a home. For most young people, the Internet is a part of daily life, and as younger generations come of age, social networking sites like Facebook may offer unique opportunities to establish and nurture client relationships.

We are fairly new comers to the For Sale By Agent real estate business, but we are extremely aggressive.  We may be new to FSBA but we're old hands to web site positioning.  We opened for business in 1996 and we've successfully positioned hundreds of web sites.

Follow the link and take a look at our For Sale By Agent Packages